The initial idea for Relefant was born in 2014, out of the frustration of trying to find information in a large organization. Hired as an external consultant, Marko headed a key digitalization project in an corporation to implement a critical solution to one hundred branch offices. It required extensive research about processes, systems, dependencies, and discussions with people from many departments. Months were wasted gathering information from 100s of applications, data and document systems and emailing, Skyping and meeting with people to locate information the project required.
There had to be a better way. A tool-set was required that would easily show how information is interconnected between people, documents, projects, systems, etc. regardless of the source systems. It had to be easy-to-use, searchable, navigable and it had to be a tool that any employee would feel comfortable using daily. After making a demo and pitching the concept to an airline in early 2018 and further market research, it was obvious that information flow and access was a huge problem in large organizations and even small ones – and no real solution existed, until Relefant.
Well, for starters we think that elephants are just interesting for many reasons, including because of their intelligence and social behaviour. The saying goes “an Elephant never forgets”, a good memory is vital during the dry season, when herds walk vast distances to watering holes they’ve visited in the past. We feel that much like elephants’ great memory, our solution will help your employees “remember” information better. Relefant is a play on the words Elephant and Relevant – which just works very well.
Unfortunately, elephants are also very endangered animals, which is why Relefant will donate a portion of profits to elephant conservation every year.